Grow, Grow, Grow Your RoAS

When you're running Facebook ads, your comments section inevitably becomes a reviews section, as well as valuable social validation. If you've got haters ruining your first impression, your ads will have a tough time converting. Sour Grapes will prune the weeds and make sure your ads automatically perform better than if they had negative comments!


Protect your brand with peace of mind

Sour Grapes watches your posts 24/7 - we're always on, so you don't have to be.

- Scans comments on ads and page posts - Always on - never miss a comment - Comments are scanned in real time - All automatic - no humans needed
- Sentiment is analyzed in real time - Negative comments are hidden - Positive comments remain untouched - Easily "unhide" comments from the dashboard
- Fully automatic - No need for staff to scan comments - Pay only for the comments scanned - Improve efficiency of Social Media Managers
- Hide negative comments in real time - See the user that left the comment and the post - Works on ads - Keep your brand safe


No Credit Card Required

Never Deal With Haters Again

Mean comments pose a risk to your brand. Nip the problem in the bud by automatically removing haters with Sour Grapes!

Let Sour Grapes deal with your haters. You need to focus on your fans.

Are you ready to protect your social media presence?



How does Sour Grapes work, exactly?

Sour Grapes works by using Machine Learning to perform something known as a "sentiment analysis" for every comment. Think of this as a score that ranges from 0 to 1, with 0 being highly negative and 1 being highly positive.

We don't want to hide all comments with any negative aspect; sometimes they're useful for product feedback and other times, we want comment sections to feel organic. What we want to do, however, is ban comment trolls and people who have a highly negative opinion that would increase your CAC (customer acquisition cost).

In order to accomplish this, we've scanned 100k+ comments from our users in order to create an appropriate cutoff score. We then auto-hide everything below this threshold.

Isn't doing this misleading?

No. To be clear, we strongly believe you should have a good product and consider all feedback--positive and negative--to deliver the best customer experience possible. What we want to do is prevent bad actors (such as trolls, competitors, and extremely vocal customers who don't represent the average experience) from skyrocketing your CAC.

Consider that out of everyone who uses or purchases your product, the most likely person to leave a review or comment are those who have had a very negative experience. They're much more likely to be vocal than those who have had a positive experience. Sour Grapes simply evens the playing field.

How long does it take Sour Grapes to hide a negative comment?

A few seconds. Sour Grapes analyzes and hides comments nearly in real-time.

Do I have to do anything to monitor my comments?

No, we do all the work for you.

Can I still read negative comments?

Yes, you will be able to see all of your comments, including hidden ones.

Can I automatically flag a comment as negative or tell Sour Grapes which ones are positive?

You can use our "blacklist" feature to hide any comments containing certain words or our "whitelist" feature to include all comments that contain certain words.

Also you can manually flag individual comments as negative or positive in SourGrapes dashboard.

How many Facebook accounts can I add to SourGrapes?

You can add unlimitted amount of Facebook accounts.